Episode 24

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Published on:

5th Dec 2019

Chapter 24 - Eye on the future

Monday, September 28 | 44 days until the conference| 332registrations

That morning, they agreed to automate the planned social media updates and mailings. Casper had found an easy tool for it, which would save them a lot of time.

           Now that the team was on a roll, they found some space to focus on the physical aspects of the conference. Although it was still uncertain whether or not they would make it, they had to prepare the conference properly.

           Victor added this point to the agenda, during a short meeting with his staff.

           Joined by Catja, he reflected on the SoSuStar conference, where they had noticed some things to pay special attention to at Rodentia as well.

           ‘The Wi-Fi was topnotch,’ Catja began. ‘I don’t know how they did it, but it was much faster than most other events I go to. But they’d forgotten one thing. Electricity!’ She turned to Martine, her voice getting progressively higher. ‘My phone had run out of power by midmorning already, but the few sockets they had were taken all the time.’

           Victor remembered how small groups of people had congregated around the scarce electric supplies.

           ‘I searched the entire building, no power to be found. Eventually I pretended to be interested in some pimply exhibitor’s story for about ten minutes, just to be able to plug my phone in at his stand.’

           Martine laughed.

           Catja continued: ‘Can we not make sure that everyone is able to charge their phone or tablet at our conference?’

           ‘Additional power sockets, I think so, but it’s likely to be expensive,’ said Martine, looking at Victor.

           Catja strengthened her argument: ‘I wasn’t able to tweet anything the entire afternoon, I couldn’t participate in the polls, and I couldn’t even post pictures on Facebook.’

           Victor knew she was right. ‘If we’re making all of this effort to get our participants onto social media, then we shouldn’t just offer decent and fast Wi-Fi, but enough electricity too,’ he said. ‘Let me know what it’ll cost, it seems a worthwhile investment to me.’

....

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Written by Gerrit Heijkoop & Paula Vos

 Narrated by Kevin Stillwell

Show artwork for Trending Topic - Management Novel

About the Podcast

Trending Topic - Management Novel
We have to do something with Social Media #butwhat? In this exciting and entertaining ‘management novel’, Gerrit Heijkoop reveals the true power of social media. We join Victor and his team, going all in to turn the tide. They get practical tips and...
Victor Van Wely has no use for social media. But now the executive director of NatSoRoPro is facing the biggest challenge yet in his career: organising the annual world conference Rodentia. Things are not looking well. They are far behind on registrations, their budget is depleted and the chairman of the board is losing his patience. Can social media indeed be his savior, as everybody always seems to claim?

In this exciting and entertaining ‘management novel’, Gerrit Heijkoop reveals the true power of social media. We join Victor and his team, going all in to turn the tide. They get practical tips and tricks about social media, experience the pitfalls and discover which fundamental principles lead to success.

Will these insights come in time for the NatSoRoPro? Are they able to save the conference? Why is Victor invited to a late night TV show? And what is the role of his guinea pig in all this?

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Written by Gerrit Heijkoop & Paula Vos
Narrated by Kevin Stillwell
Amsterdam, Netherlands
2015

About your host

Profile picture for Gerrit Heijkoop | LOE.tv

Gerrit Heijkoop | LOE.tv

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